Hook, meet your next Senior Copywriter

Hi! My name is Cliff McCloe and I’m a Seattle-based copywriter/creative director who is looking for the best job he’s had yet. You’re looking for a Senior copywriter who can lead projects through all phases of development, from research and pitching to delivery. Let’s see if we’re a fit!

Greatest Hits

  • 2 weeks. 120 million impressions.

    When tennis legend Li Na announced her retirement, we partnered with Babolat to create the award-winning #LoveLi social media campaign that increased Twitter engagement by 230%

    See the work

  • Award-winning direct mail on a budget

    Maple Leaf Farms, America’s largest duck farm, wanted to encourage chefs at high-end restaurants to put duck on the menu. We delivered an award-winning direct mail campaign that took customization to a whole other level.

    See the work
  • Truckee Tahoe Airport Procedure Video

    Impossible to ignore video

    Truckee Tahoe Airport wanted some best practices content about mountain flying. So we created a country-western music video. Just one of the 100+ videos I’ve written and creative directed. (That’s me on vocals, btw.)

    Experience the Ballad of Duckee Tahoe

  • From Junior Copywriter to CEO in one day

    The story of how I directed a not-so-hostile takeover of The Garrigan Lyman Group digital agency with just a loud tie, a drawer full of McDonald’s dipping sauces, and a dream.

    See how Cliff takes charge

What you get when you hook Cliff

Cliff is a versatile, client-facing, writer/creative director with 12+ years of agency experience conceptualizing and writing storytelling content across a variety of platforms including video, digital, and social media

  • Adept in creating award-winning big ideas for "small" projects

  • Possesses advanced collaboration, presentation, and pitching skills honed by years of improv performance experience

  • A proven leader who has shepherded clients, junior creative teams, and other stakeholders through every step, from concept development to delivery

  • Technology clients include T-Mobile, EchoNous (AI-driven Ultrasound, Facebook, Citrix, and AT&T

Pictured above: Another satisfied client partners with a Hook and a Cliff to achieve their goals and dreams

I’m ready to help Hook integrate creative and production to help grow brands faster.

My resume is in your inbox. If you’re game, so am I!