UW Medicine SMC Team, meet your next Senior Writer

For UW Medicine to be a success, its employees have to be on the same page. I’ve helped organizations like MetLife, Point b Consulting, and McKinsey & Company promote their internal communications on a variety of topics—from high-level mission messaging to detailed career growth initiatives.

Your next Senior Writer needs to be someone who can “develop accurate and engaging content for use across multiple channels.”

I have deep experience writing across a variety of media including web content, social media campaigns, blogs, thought leadership, email, video, and digital advertising, and keyword stuffing.

I’ve strategized, conceived, written, creative-directed, and account-managed over 100 plain-language, jargon-free explanatory videos that turned complicated topics into human-centered stories. What’s more, I have had the pleasure of leading creative teams at every problem-solving stage, from strategy consultation to delivery.

You need someone who is ready to “improve the health of all people through powerful content and speech.” I’ve been lucky enough to help a variety of healthcare clients like The Leukemia & Lymphoma Society, Intel Care Innovations, and UChicago Medicine tell their stories.

No project is too small to make a big impact. The key to going big? Legendary 60s ad-man Howard Luck Gossage used to say, “I don’t know how to talk to everybody, only to somebody.” I try to put that sentiment into everything I do.

See how I collaborated with teams to squeeze big results from seemingly tiny projects.

When the senior leadership team at The Garrigan Lyman Group took a day off for an in-house leadership seminar, I organized a not-so-hostile impromptu takeover that sparked delight for the whole company.