For MetLife corporate clients, getting their employees interested in the financial education workshop MetLife offered wasn’t always easy. But you know what gets people pumped? Movie trailers, amirite?

The Script

Narrator: We all live our lives in the Today…

Narrator: …we all look forward to the Tomorrow..

Narrator: But whether you’re just starting to plan for what’s important to you or if you’re already on your way, you know just how overwhelming it all can be.

Narrator: But imagine if it didn’t have to be that way.

Narrator: Imagine a place, where a knowledgeable financial professional could provide you important information- on a topic that’s relevant to you—all in a way that was easy to understand.

Narrator: And imagine your colleagues near and far joining you, perhaps virtually, perhaps in-person,

Narrator: (gathering steam) …but all of you knowing that in this special space, you could feel free to ask any question you wanted without…

Small child (Loudly but happily): What do you think of Fluffy’s haircut?

Narrator (flustered): Ahem…Well…a place where you can feel comfortable asking any FINANCIAL question you want…never mind! (Deep sigh.)

Narrator If you register today…you won’t have to imagine anymore.

The music swells and builds majestically

The Team

Concept, script, direction, and account management: Cliff McCloe

Animation: Ross Ishikawa

Illustration: Timothy Grey

Produced by Splainers for MetLife