Apptio - CFOs + CTOs = BFF!
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Technology leaders and financial executives are often thought of as coming from different camps. But when you think about it, they share a lot of the same DNA. They are both nerds, one about technology and the other about numbers. With Apptio giving IT leaders the ability to talk value rather than just cost and complexity, tech and finance leaders are suddenly singing from the same hymnal. Each has found a buddy for life.
Art Direction: Trevor Colburn
Creative Direction: Kurt Reifschneider
Produced by The Garrigan Lyman Group