For an experienced copywriter and creative lead who lives to make the work better, just say,
“Get me Cliff McCloe!”
Who got themselves some?
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Form
Web, value-prop videos, explainer videos, digital retail, banner ads, social, UX, radio, infographics, e-books, email, direct mail, print, OOH, digital courses, whitepapers, long-form, comic roasting, jingles, limericks (clean), limericks (regular)
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Industries
Healthcare, management consulting, SaaS, technology, banking, insurance, HR (internal), medical devices, risk management, digital infrastructure, legal aid, patient support, cancer, financial education, artificial intelligence, genetics, mRNA, aviation, change management, equine-facilitated (horse) therapy, entertainment, ultrasound, investing, financial, credentialing, digital analytics, marketing, commercial real estate
What will Cliff do for you?
Keep the client dialogue lively and on point from the first call to the final delivery. Bring his excellent presentation and interpersonal skills that he honed with decades of improvisational theatre experience. Lead the deep-dive strategy session. Walk 20 miles in the audience’s shoes. Collaborate with the team to bring the best concepts forward. Pitch the hell out of them. Write exclusively for the audience. Push the creatives to bring their best. Make everyone want to come back for more.
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The lengths I will go to
How far will I go to get a potential employer to notice me? Find out in my (hopefully) limited-series blog wherein I shared the different ways I try to stand out during my job search. Did it work? Well, I got a bunch of interviews and a great job out of it, so you tell me!