Splunk Careers Pages Rebrand
Rebranding the Splunk talent acquisition ecosystem around the idea of belonging
When Splunk wanted to build an employer brand from the ground up, I helped revamp its positioning, identity, tone, and voice across all digital marketing channels.
Splunk partnered with a strategy firm to dive deep into internal research and develop an employee value proposition that accurately reflected its culture. After comparing Splunk’s practices with the talent acquisition competitive landscape, Splunk determined best practices for rebuilding every talent acquisition asset, from landing pages to candidate communications.
LEAP Conference Drip Emails
A Nintex drip email campaign for LEAP 2025 targeted prospects already interested in the conference and focused on conversation starters, testimonials, and Nintex’s commitment to Saudi Arabia.
Localized “SaaS Sprawl” Infographics
To promote a report on SaaS sprawl, Nintex created several two-sided infographics, each focused on the specific pain points of a particular country, like the United States (below).
SaaS Sprawl LinkedIn Carousel
Nintex social media research indicated that hard numbers were very likely to catch decision-makers’ eyes. We balanced emotion and facts for this carousel.
