Amazon Sellers and the Runaway Bus

No souffle chefs were harmed in the making of this video script.

Amazon is looking for a Content Writer for their Seller University, which delivers educational resources to help brands, businesses, and entrepreneurs learn how to succeed as an Amazon selling partner. They need someone who can write educational videos, eLearning, and articles for them. I’ve written and creative-directed hundreds of videos and have helped build 13 eLearning courses that are used by hundreds of thousands of people around the globe. So, I am pretty jazzed about this opportunity.

Okay, so stick with me. Amazon produces a great podcast hosted by Andrea Marquez entitled This is Small Business. So, to woo those good people at Seller University, I wrote up a little promotional animated video script using some of the transcript of Episode 14, The Top Three Small Business Mistakes to Avoid, which features Christina Wallace, a noted entrepreneur and Harvard School Of Business lecturer.

Here’s the pitch: Podcasts rely on social media for promotion, but social media is more of a visual medium. So my proposal is to create a slightly over-the-top mini-campaign entitled The All-time Top 10 Questions from Amazon’s “This is Small Business” Podcast, where we would loop actual podcast audio over short animated videos. Hopefully, Andrea and her guests would dig it and share it on their platforms.

I sent Amazon Sellers a link to this page along with my application, so we’ll see what they think, right?

Script

Title Screen: The All-time Top 10 Questions from Amazon’s “This is Small Business” Podcast

Fade to second title screen: # 4 “How can you ensure that your small business can pass the “Get hit by the bus” test?

In smaller print down below: From Episode 14: “Top 3 Small Business Mistakes to Avoid” with Entreprenuer and Professor Chrstina Wallace,

Christina Wallace: I think a lot of small business owners, they like doing a lot of different things and they have their eye on the bottom line.

Open on a food truck. The sign reads Sue’s Souffles. We push into the window revealing a woman in an apron at the stove.

Christina Wallace: They’re interested in kind of tinkering and learning on the job, right?

A chef’s hat appears on her head. She begins stirring a pan with her right hand.

Christina Wallace: Maybe you shouldn’t be the one doing the tax return.

Her left arm and hand emerge, along with an old-fashioned calculator and she begins doing the taxes left-handed.

Christina Wallace: Or maybe you shouldn’t be the one negotiating those deals…

A third arm comes out of her body; this one is holding a phone. She starts negotiating while trying to do taxes and cook a souffle.

Christina Wallace: But, you do this and you can burn out.

The souffle catches fire.

Christina Wallace: If you get hit by a bus, as gnarly as that might sound, will your business survive?

A bus flies in, crashing into the food truck. Everything goes flying and when the dust settles, all that’s left is Sue on crutches with a broken leg.

We cut to video footage of Andrea in headphones in her podcast studio pulling the needle off a record. She leans into the microphone with some radio deejay swagger.

Andrea Marquez: Yes, that was Christina Wallace, Senior Lecturer at Harvard Business School with our #4 All-time Top 10 Questions “How can you ensure that your small business can pass the “GET HIT BY THE BUS” TEST?” If you’d like to hear how Christina Wallace answers this question, listen and subscribe to “This is Small Business” anywhere you get your podcasts.

-End

So, if you’re an Amazon Seller person and you dig this, give me a shout!

The Lengths I Go To is my (hopefully) limited-series blog wherein I share the different ways I try to stand out during my job search. Rather not see more content like this? Hire me and I promise I’ll stop!