Weyerhaeuser, I think this could be the beginning of a beautiful friendship

You’re looking for:

  • A “creative and experienced writer who excels at simplifying complex topics into compelling, instructive content.”

  • A person who is ready to use “their storytelling skills and strong command of language to develop training materials in a business environment.”

  • A leader with experience “building relationships with internal leaders and subject matter experts to learn what they know.”

I think that’s me! Let’s see if I might be a good fit.

Why should the TICC team consider Cliff McCloe?

  • Cliff McCloe - E-learning writer

    An E-learning Veteran

    When you’re developing learning programs for your employees, a lot of pieces need to come together. There are context-setting videos, tool videos, infographics, drag-and-drop modules, and in-person learning activities, just to name a few.

    I was proud to work with SMEs from McKinsey & Company to help them produce 13 e-learning courses that were used by dozens of Fortune 1000 organizations across the globe. While I can’t share the work online, I’d be happy to discuss my approach on a call or in person.

    Let's chat learning courses
  • Cliff McCloe - Nonprofit copywriter

    A Thoughtful Internal Communicator

    If Weyerhaeuser wants to be the world’s premier timber, land, and forest products company, its employees must work together and be on the same page. I’ve helped organizations like The Leukemia & Lymphoma Society, Point B Consulting, and McKinsey & Company promote a variety of internal communications, including high-level values messaging, how-to content, talent acquisition collateral, and internal guidelines.

    See more internal comm work
  • Cliff McCloe - Talent, Inclusion, Communications and Culture writer

    Talent, Inclusion, Communications & Culture Experience

    Your next Learning Content Specialist should feel at home in the human resources space.

    When Splunk was looking to completely revamp its talent brand, I led the content strategy, copywriting, and UX/UI efforts to match their new brand positioning. We overhauled the career site, refocused our content marketing efforts, and rejuvenated every candidate communication. I also co-wrote a proposal that helped land Splunk on the Great Places to Work® list.

    See the work

  • A Knack for Explanation

    As a former special-education para-educator and explanation video company creative director, I know how important it is to provide a curriculum that reaches EVERY learner—no matter their economic status, education level, or country of origin.

    I’ve strategized, conceived, written, directed, and account-managed over 100 explainer videos for dozens of clients and am ready to share what I know about the science of explanation with Weyerhaeuser.

    See a video sampling