AT&T, Meet Your Next Senior UX Writer.

I’d be delighted to help move AT&T’s brand forward with compelling digital content. A few reasons to believe:

  • I recently completed an eight-month contract with the Metro by T-Mobile Web team.

  • As my agency’s lead T-Mobile copywriter, I created hundreds of marketing and UX assets over six years.

  • Regularly translated complex topics into easy-to-follow instructional videos utilizing explanatory science best practices.

I’ve created hundreds (if not thousands) of digital assets for T-Mobile, including landing pages, app experiences, video, and social media.

Sample UX and Instructional Work

  • A man holds a sign that reads, Welcome to Splunk

    Careers Site Rebrand

    Splunk

    • Rebuilt and rebranded the company’s employer marketing communications.

    • Provided preliminary wireframe direction for all careers site pages.

  • A T and T Business, A T and T MEC service manager

    SaaS Dashboard Videos

    AT&T

    • Multi-Access Edge Computing (or MEC) helps businesses manage their cellular data.

    • Four overview videos simplified high-level MEC concepts.

    • Six tutorial videos led IT professionals through the most common MEC scenarios step by step.

  • The DIGITS from T-Mobile landing page

    DIGITS App

    T-Mobile

    • T-Mobile DIGITS lets customers use one phone number across multiple devices—or multiple phone numbers on one device.

    • UX and copywriting tasks included onboarding screens, account creation, notification messaging, and help content.

  • A service station called LLS co-pay application station

    Co-Pay Assistance Program Explanation Video Series

    The Leukemia & Lymphoma Society

    • The popular Co-Pay Assistance Program had a high incidence of errors on application forms.

    • We broke down every use case into a clear step-by-step story.

    • Insight: 50% of Americans do not understand their insurance documents.

  • Calibrate

    Telehealth Weight Loss Program: Drip Emails

    Calibrate

    • Medical weight-loss providers needed help convincing HR professionals to overcome their aversion to adding GLP-1 coverage to their benefits programs.

    • In these drip emails, I designed the basic layout to focus on the immediate pain points: ROI, long-term effects, health ripple effects, and medical proof.

  • A two-story Nintex Conference Booth

    Sales-enablement Digital Assets

    Nintex

    • We organized every element of the Nintex LEAP conference page's UX and content around the Nintex sales team’s top goal: booking a 1:1 meeting.

    • We created other data-driven assets for a variety of other sales-enablement campaigns, including LinkedIn ads and emails.