“Get me Cliff McCloe!”

A senior copywriter, video scriptwriter, and creative director

  • A versatile, client-facing writer/creative director with 15+ years of experience conceptualizing and writing across a variety of platforms, including video, web, social media, blogs, and advertising

  • Adept in coming up with big ideas for "small" projects

  • Advanced collaboration, presentation, and pitching skills honed by years of improv performance experience

  • A proven leader who has shepherded clients, multi-disciplined creative teams, and other stakeholders through every step, from concept development to delivery

  • Can sing the words to the Brady Bunch theme song to any tune he knows—for realz.

Greatest Hits

  • Splunk Employer Brand Work

    A brand new employer brand

    When Splunk wanted to create an employer brand from the ground up, I helped them revamp their positioning, identity, tone, and voice across all their digital marketing elements.

    See the work

  • 2 weeks. 120 million impressions.

    When tennis legend Li Na announced her retirement, we partnered with Babolat to create the award-winning #LoveLi social media campaign that increased Twitter engagement by 230%.

    See the campaign

  • No such thing as a boring topic

    Truckee Tahoe Airport wanted some best practices content about mountain flying. So we created a country-western music video. You know. Like you do. (That’s me on vocals!)

    Watch the video
  • Cliff McCloe Award-winning Maple Leaf Farm Direct Mail

    Direct mail IS everything it's quacked up to be

    Maple Leaf Farms, America’s largest duck farm, wanted to encourage chefs at high-end restaurants to put duck on the menu. We delivered an award-winning direct mail campaign that took customization to a whole other level.

    See the work

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Who got themselves some?