MoreVisibility, meet your next freelancer!
I have strategized, conceived, written, and creative-directed hundreds of B2C and B2B videos for dozens of clients. I’ve led internal and external teams at every stage of problem-solving, from strategy consultation to execution. And I’m ready to bring everything I know about the science of explanation to your team.
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Techno-jargon, simplified
I’ve led teams that simplify incredibly complex ideas, such as mRNA technology and AI-driven ultrasound.
See how we helped The Leukemia & Lymphoma Society (now Blood Cancer United) simplify complicated diseases (and even insurance forms).
See the work -

A case for authenticity
Video interviews can lend a hard-to-match level of authenticity to an idea. For example, in this testimonial for an online business course, we identified the key messages, created questions that elicited useful answers, and organized the best answers into a story.
Watch the video | Download the script | See more case studies
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The power of example
Deep Genomics uses AI to help researchers target which genetic therapies are most likely to work. But many people in the early 2020s didn’t have a good grasp on how AI worked at all. So, we compared the company’s technology to an everyday AI example people already had in their pockets.
Watch the video | Download the storyboard | See more Deep Genomic work -

Balancing the head and the heart
Children who have experienced extended trauma often make significant gains by learning to bond with horses. We helped Raven Rock Ranch, a leader in equine-facilitated horse therapy, explain the neurological science behind the therapy to parents and donors with clarity and empathy.
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Introducing a paradigm shift
In the early days of AI-driven ultrasound, many primary care physicians and healthcare organizations were very skeptical, to say the least. We created a series of videos that put their minds at ease and answerred every question down the decision funnel.
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When you need more than video
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Talent acquisition rebrand
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Cross-channel digital marketing
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Email
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eBook
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Award-winning social
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Award-winning direct mail