T-Mobile, Meet Your Next UX/UI Copywriter.

I’d be delighted to return to T-Mobile to create clear, effective UX and UI copy for the Mint brand.

  • Recently completed an eight-month contract for the Metro Prepaid Web team.

  • Created hundreds of marketing and UX assets as my agency’s lead T-Mobile copywriter over six years.

  • Regularly translated complex topics into easy-to-follow instructional videos utilizing explanatory science best practices.

See more T-Mobile work

Sample UX and Instructional Work

  • A man holds a sign that reads, Welcome to Splunk

    Careers Site Rebrand

    Splunk

    • Rebuilt and rebranded the company’s employer marketing communications.

    • Provided preliminary wireframe direction for all careers site pages.

    See the Splunk work
  • The DIGITS from T-Mobile landing page

    DIGITS App

    T-Mobile

    • T-Mobile DIGITS lets customers use one phone number across multiple devices—or multiple phone numbers on one device.

    • UX and copywriting tasks included onboarding screens, account creation, notification messaging, and help content.

    See the DIGITS work
  • A service station called LLS co-pay application station

    Co-Pay Assistance Program Explanation Video Series

    The Leukemia & Lymphoma Society

    • The popular Co-Pay Assistance Program had a high incidence of errors on application forms.

    • We broke down every use case into a clear step-by-step story.

    • Insight: 50% of Americans do not understand their insurance documents.

    Watch the LLS series
  • A T and T Business, A T and T MEC service manager

    SaaS Dashboard Videos

    AT&T

    • Multi-Access Edge Computing (or MEC) helps businesses manage their cellular data.

    • Four overview videos simplified high-level MEC concepts.

    • Six tutorial videos led IT professionals through the most common MEC scenarios step by step.

    Visit the agency project page
  • Calibrate

    Telehealth Weight Loss Program: Drip Emails

    Calibrate

    • Medical weight-loss providers needed help convincing HR professionals to overcome their aversion to adding GLP-1 coverage to their benefits programs.

    • In these drip emails, I designed the basic layout to focus on the immediate pain points: ROI, long-term effects, health ripple effects, and medical proof.

    Download the PDF
  • Akathisia RAMPt

    Akathisia RAMPt Testing Video

    ERS

    • The movement disorder akathisia can be diagnosed by administering the Rapid Alternating Movement Palm Test (or RAMPt).

    • The video provides a step-by-step visual and auditory guide to administering the test.

    Watch the RAMPt video

On the Lighter Side

  • A baby in a pilot's helmet holding a bolt of lightning

    Mountain-flying Techniques + Music Video

    Truckee Tahoe Airport

    • The airport wanted to send pilots on an airport tour to give seminars on the unique challenges of mountain flying.

    • Rather than dive deep into highly technical content, we created this country-music overview video that hit the major points in a memorable way.

    Watch the video
  • A man in a suit points

    Impromptu Social Media

    The Garrigan Lyman Group

    • When my agency’s senior leadership team went offsite for a leadership seminar, they jokingly put me in charge. So, I proactively took over the agency and named myself CEO.

    • After “reorganizing” the company, I created and ran a new blog and Twitter account, which I maintained all day, delivering leadership lessons in real time.

    See how Cliff took charge
  • A pyramid man walks with a treefort music fast pass

    Weirdie Social Media

    Treefort Music Fest

    • The festival wanted to leverage its well-known quirkiness to encourage attendance through social media.

    • We created off-kilter social media posts that focused on the festival’s weirdness.

    See the work
  • A T-Mobile Careers social media post

    Hyperlocal Social Media

    T-Mobile Careers

    • The talent acquisition team wanted to position T-Mobile as a great place to continue your technology career.

    • We created a series of social media posts that leveraged the edginess of the brand and the carrier’s fun atmosphere.

    See the work