Solace, Meet Your Next Creative Copywriter!

Healthcare experience? Check.

Agency background? Check.

Experience working effectively on an agile distributed team? Check.

Let’s see how Cliff McCloe checks off all your boxes.

You asked me to create a video explaining why I think I'm the best fit for this position. Well, I could TELL you, but then I thought, "Wouldn't it be better to SHOW you?" So, I wrote and created this video based on your What can patient advocates do? page.

A Selection of Healthcare and Benefits Work

Big Ideas, Small Budgets

  • Cliff McCloe's Big Idea for a Babolat Social Media Campaign

    120 Million Impressions in 14 days

    Tennis legend Li Na was going to retire and Babolat wanted to help her fans say goodbye. With only a few days of production time, we created the award-winning #LoveLi social media campaign and found a simple way to capture the love and personalize the experience—all while delivering the metrics that really mattered.

    See the work
  • Cliff McCloe's Big Idea for Truckee Tahoe Airport

    No Such Thing as a Boring Topic

    Truckee Tahoe Airport wanted some best practices content about mountain flying. So we created a country-western music video. You know. Like you do. (That’s me on vocals!)

    Watch the video
  • Cliff McCloe's Big Idea for Maple Leaf Farms Direct Mail

    Personalization is Everything it's Quacked Up to Be

    Maple Leaf Farms, America’s largest duck farm, wanted to encourage chefs at high-end restaurants to put duck on the menu. We delivered an award-winning direct mail campaign that took customization to a whole other level.

    See the work
  • T-Mobile Hyperlocal Social

    Hey, T-Mobile is a Seattle tech giant, too!

    Seattle is well-known as a destination location for technology careers. But it was easy for locals to forget that T-Mobile is one of the region’s largest tech players. So we developed this social media campaign to gently remind them.

    See the work